She_knows

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Related Explainer: What's Up With The Beyoncé 'She Knows' Edits On TikTok? The Conspiracy Theories Linking Beyoncé To Diddy Explained


About

Beyoncé "She Knows" Theories refers to a conspiracy theory that grew popular in September 2024. After Sean "Diddy" Combs was arrested in September 2024, many TikTokers began sharing edits supposedly linking Beyoncé and her husband Jay-Z to Diddy, using the song "She Knows" by J. Cole as evidence. The lyrics "rest in peace to Aaliyah, rest in peace to Left Eye, Michael Jackson I see ya," are often highlighted, implying that Beyoncé somehow played a role in their death. Videos of singers accepting awards while acknowledging Beyoncé also became a major theme in the conspiracy theory, with people speculating that the artists were in fear of losing to her. As the theories progressed, internet users began posting memes and jokes painting Beyoncé as a villain, posting videos and photos of other singers with the captions "the fear in her eyes" and "she just wanted to survive."

Origin

Conspiracy theories linking Beyoncé Knowles Carter and her husband Jay-Z to the song "She Knows" by J Cole began to make the rounds on TikTok after September 23rd, 2024, with many TikTokers citing the lyrics, "rest in peace to Aaliyah, rest in peace to Left Eye, Michael Jackson I see ya," to imply that Beyoncé has her husband or Diddy assassinate artists she thinks are gaining more popularity than her.

TikToker[1] @nivinsmctwisp was one of the first to post a video of Beyoncé set to the track "She Knows" by J. Cole, gathering over 1.8 million views and 144,000 likes since it was posted on September 23rd, 2024.

@nivinsmctwisp ela sabe sim #diddy #beyonce #jayz #hollywood #sheknows #aaliyah #fy #fyp #viral #tiktok ♬ som original – 𝐍𝐈𝐍𝐕𝐈𝐒

TikToker[2] @thefernandomj also posted one such video on September 24th, linking Beyoncé and Jay-Z to the deaths of Aaliyah, Left Eye and Michael Jackson in a video that gathered over 8 million views and 160,000 likes in a week.

@thefernandomj Part 2| Follow my page for more information about the mystery #beyonce #jayz #michaeljackson #aaliyah #lefteye #sheknows #diddy #polemica #celebridades #foryoupage #viral ♬ She Knows – J. Cole

Variations of following copypasta are often seen in the comments sections of such videos, linking Beyoncé to Diddy through J. Cole's lyrics.

"SHE KNOWS"
Shen= Sean(Diddy)
Knows= Beyonce last name(Knowles)
J. COLE highlights "Just as soon as I die" because he knew P. Diddy will hunt him for saying his dark secrets!

Developments

As the week progressed, more videos linked Beyoncé and Jay-Z to Diddy as well as the deaths of Aaliyah, Left Eye and Michael Jackson began making the rounds online. On September 26th, TikToker[3] @rdvllc posted a "She Knows" Beyoncé edit that gathered over 18 million plays and 2.8 million likes in four days.

@rdvllc she knows… #aaliyah #lefteye #michaeljackson #beyonce #pdiddy #edit #videostar #fy ♬ son original – ﹒⪩⪨﹒

Several TikTokers also posted videos of award winners acknowledging and thanking Beyoncé in their speeches, implying that they do so because they fear her influence and fear what she might do to someone she feels threatened by. Clips of Adele crying and thanking Beyoncé are often cited in such conspiracy theory videos, similarly to clips of Kanye interrupting Taylor Swift.

TikToker[4] @rezkue posted one such video on September 29th, 2024, gathering over 7 million plays and 1 million likes in a day.

@rezkue she knows. kanye saved taylor and adele saved HERSELF. #kanyewest #beyonce #pdiddy #diddy #taylorswift #adele #sheknows ♬ original sound – rezkue

Moreover, on September 30th, J. Cole's song "She Knows" alongside songs from several other artists like Adele was removed from YouTube[9] following a legal dispute between YouTube and SESAC, a performance-rights organization. This prompted conspiracy theorists to discuss whether Beyoncé saw the theories about her and used her influence to remove the track from the video platform.

Spread

The conspiracy theory spread to X (formerly Twitter) in late September 2024, however, these internet users appeared to share memes and jokes about the conspiracy theory rather than sincerely propagate it. On September 30th, X[5] user @quentinRIP posted a video of Beyoncé looking at Dua Lipa at an awards show, writing, "Dua knew she had to stay still to not anger her… you can see the fear in her eyes," and gathering over 195,000 likes in a day.

queer tin @quentinRIP Follow Dua knew she had to stay still to not anger her... you can see the fear in her eyes Pop Base @PopBase • Feb 4 Camera cut of Dua Lipa and Beyoncé during Joni Mitchell's #GRAMMYs performance. 0:03 • 6:17 AM ⚫ Sep 30, 2024 8.1M Views

Also on September 30th, 2024, X[6] user @crulsmmr posted a meme showing an old tweet by singer Sia, joking about how it spells out "Beyoncé kidnapped me," and gathering over 130,000 likes in a day.

alexTS @crulsmmr she was trying to warn us Follow sia @Sia Baby, everything your own nice cateats. Kangaroo is dead, nowhere and purple penguins every day. Mygg. 9:00 AM 28 Jul 16 beyonce Kidnapped 269 RETWEETS 1,208 LIKES 17 me v 3:21 PM ⚫ Sep 30, 2024 3M Views

Also on September 30th, Redditor[7] /u/Greedy-Ad8391 asked /r/OutOfTheLoop why people were linking Beyoncé to Diddy, citing a rise in TikToks about the conspiracy theory. Redditors /u/RepresentativeOk2433 and /u/joe_bibidi posted replies explaining what they think is the root of the rumor.

20 +2-> ? Unanswered What's going on with all the conspiracy theories surrounding Beyoncé lately? (Tik Tok) (self.OutOfTheLoop) submitted 1 day ago by Greedy-Ad8391 https://vm.tiktok.com/ZMhrJakoN/[1] For reference so you can see the comments Im not sure if this is just a Tik Tok problem or not but I haven't really seen anything big like this on Reddit so I'm wondering what is going on? To preface I don't know much about Beyoncé or her music or fans, just that she's a really good singer. But lately I've seen a bunch of conspiracy theories like ones that she's killed Aaliyah because she was competition. And that she forced Adele to honour her when breaking that grammy in half cuz she's evil and a bunch of artists fear her? It's even gone to the point where people are doubting her popularity which is dumb because regardless of whether you like her or not we all know her name and may have heard her songs. But really confused where people are getting this judgement of character because no one other artist is going through this (And if there is please tell me cuz I'm so confused). And the last time I checked she just keeps to herself and her fans (im probably wrong about this but idk) and even if she's morally a bad person I don't know if there's evidence pointing towards her being a killer. Please correct me if if wrong. So where this is all coming from? If someone can tell me what the hell is going on it would be much appreciated

[-] RepresentativeOk2433 31 points 23 hours ago Answer: Beyonce and her husband Jay-Z are being accused by some people of being linked to the current case with Diddy. Basically, anything shady that has happened over the years that would have benefited them (such as the death of another artist) is being linked to them in the conspiracy circles. They also moved out of the country which some believe is meant to help prevent extradition. While at the current moment there isn't much evidence to link them to anything, many of the things Diddy is being charged with now were considered open secrets in certain conspiracy circles for many years. Tldr the conspiracy theorists were right about Diddy and now that they are vindicated, they've turned their sights on other famous artists that may be involved in illegal or shady activities that benefited their careers. permalink source embed save save-RES report reply hide child comments [-] joe_bibidi 19 points 21 hours ago I'd add also for older context: "Jay-Z is in the illuminati" is a really old conspiracy theory, at least by internet meme standards. The Jay-Z "On to the next one" music video from 2009 was widely accused of being full of "illuminati symbolism" from conspiracy theorists. Here's a now ten year old article from Vulture "decoding" the Jay-Z/Illuminati "rumors." The idea that there's a sort of "Black Illuminati" is itself a standalone conspiracy theory as well, it's not super well documented or written about—not that it's true of course, but even in the sense that like, people who debunk conspiracy theories haven't spent a lot of time investigating and dismantling the notion. Kat Williams recently stoked some of these fires, as has Kanye West. The earliest "mainstream" depiction of "Black Illuminati" that I'm aware of is from Freaknik: The Musical a satirical cartoon from 2010 which depicts a "Black Illuminati" called the "Boule" (named for an influential black college fraternity) consisting of Oprah, Bill Cosby, OJ Simpson, and others. permalink source embed save save-RES parent report reply hide child comments

Some TikTokers also began posting joke edits blaming Beyoncé for random fictional crimes, including TikToker[8] @superkvnt, who posted a video jokingly blaming Beyoncé for a theater malfunction on Nickelodeon's Victorious.

@superkvnt guys i don't even know what to post #sheknows #beyonce #victorious #diddy #edit #satire #fyp #originalcontent ♬ original sound – CAMI™

Various Examples

@amine_tln It all makes sense now💀 #taylorswift #kanyewest #pdiddy #diddy #justinbieber #kanyewest #heknows ♬ original sound – 𝐇𝐞𝐥𝐞𝐧𝐚

@notherelol9 She knows… #pdiddyexposed #celebrity #adele #pdiddy #kanyewest #fyp #viraltiktok #sheknows #beyoncé #grammy #goviral ♬ She Knows – J. Cole

Search Interest

Unavailable.

External References

[1] TikTok – nivinsmctwisp

[2] TikTok – thefernandomj

[3] TikTok – rdvllc

[4]  TikTok – rezkue

[5] X – quentinRIP

[6] X – crulsmmr

[7] Reddit – /r/OutOfTheLoop

[8] TikTok – superkvnt

[9] Uproxx – J Cole's She Knows Removed



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