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Part of a series on War Propaganda Parodies. [View Related Entries]


About

The Solo Regiment (솔로부대 / a.k.a "The Soloist Party") is a modern Korean slang playfully referring to an anonymous, ad-hoc group of single bachelors and bachelorettes on the web. The term was initially used on South Korean image-sharing community DCinside to humorize the lonely, loveless lives of twenty and thirtysomethings and quickly spread across other forums in 2003.

Origin

According to the Korean news daily Hankyure[3], the term "Solo Regiment" was coined in late 2003 by single-status users of Korean imageboard site DCInside.[1] It is a portmanteau of "Solo (솔로)," an English loanword commonly used to describe singles, and the military unit term "Regiment (부대)." The colloquial use of "Regiment" to describe any specific demographic (ex: Madam Kim regiment and "Necktie Regiment" as in salarymen) can be attributed to a strange lingo culture bred through South Korea's all-male mandatory military service.

Spread

The concept quickly spread onto BBS community portal Daum Cafe[9], where groups like "The Invincible Solo Regiment" and "The Soloist Party" were launched. By December 2003, an action plan detailing how to sabotage couples' Christmas day was published by the Daum Cafe group The Invincible Solo Regiment.[7] In addition, numerous parodies of vintage posters featuring references to fapping were posted online.

A SOLO'S HAND & WRIST CAN BREAK IRON CUFFS! 솔로부대라면 자동적으로 손목이 꿰진다! 저。 단 Eh 단 탁 타 우리는 건강을 생각하는 솔로부대다 FITNESS IS ESSENTIAL: WE ARE THE SOLO REGIMENT
CHRISTMAS IS UPON US! 12월 25일이 다가온다! 손목정신을 고수하라 ! 우리는 무적의 솔로부대다 KEEP YOUR WRISTS IN GOOD SHAPE! WE ARE THE INVINCIBLE SOLO REGMIENT

The Solo Regiment campaign spawned a series of parody World War II posters under the tongue-in-cheek slogan "We Are the Invincible Solo Regiment."[4][5] The images were modified to signify over-glorified images of lonely, loveless single across the country. As an anonymous online collective, those identifying themselves with the Solo Regiment conducted mass pranks and raids on popular websites, especially on couple-oriented holidays like Valentine's Day and Christmas Eve. Eventually, a military rank system of the Solo Regiment was introduced.[6]

Propaganda Poster Parodies

EVERY DAY, COUPLES ARE WASTING AWAY HARD-EARNED WAGES ON DATES & DINNER; WHATEVER HAPPENED TO LABOUR PRODUCTIVITY? It,,74 qq트만 한면 과연일은 인1 할것인가? 우리는瑗어나던 순간부터 이미 솔로였다 우리는 무적의 솔로부대다 WE WERE BORN SOLO: WE ARE THE INVINCINBLE SOLO REGIMENT 우리는猸獼는 시들 WE ARE HARDWORKING LABORERS OF THE ECONOMY WE ARE THE SOLO REGIMENT
THERE'S NOTHING LIKE SPENDING TIME TO BE A PRO, ONE MUST SKI ALONE WITH YOUR NEPHEW 스키는 혼자 타야 기술이 는다 ON CHRISTMAS; WE ARE THE INVINCIBLE SOLO REGIMENT WE ARE THE INVINCIBLE SOLO REGIMENT
WE ARE THE SOLO REGIMENT! 우리는 솔로부대 이다! 시 연인 ,, 결건 아4겠지? HAVE YOU BEEN mingling with other singles? 배신은 곧 방법이다 우리는 무적의 솔로부대다 12월 25일을 대비하여 총폭탄 정신을 고수하라! Arm yourselves in spirit of gunpowder against P.D.A on Christmas BETRAYAL is only for the WEAK: WE ARE THE INVINCIBIE SOLO REGIMENT
While the couples are going out on dates, wasting time & money, 커플들이 서로 즐기고 있을때 우리는 미래를 특제한다 우리 솔로 We do not fear cold weather or loneliness: WE ARE THE INVINCIBLE SOLO REGIMENT 우리는무적 매다 We are investing IN THE FUTURE: WE ARE THE INVINCIBLE SOLO REGIMENT

Derivative: The Soloist Party

As the Regiment's popularity continued to grow, a small group of the Solo Regiment reportedly split and started another ad-hoc organizaiton called "The Soloist Party" as an obvious parody of the Communist Party. The purpose of the party is detailed in their "Soloist Manifesto," which calls on single bros to unite and "overcome the oppression of the Couple-geoise." In China, there is a similar phenomenon dubbed The Loneliness Party.

Couples' Movement

In tongue-in-cheek response to the anti-couple sentiments, some Korean netizens launched a countermovement by forming "pro-couple" groups on Daum Cafe. The group became equally well known for publishing "pro-couple" propaganda posters which called on the Soloists to "seek asylum" by dating other people. The group also spread false news stories about the Solo Regiment's plots to assassinate Santa, similar to the popular Christmas Cancellation Announcement copypasta on Japan's textboard site 2channel.

You Want a Date? Seek Asylum and Find Happiness
솔로는 물에빠지면 도와줄 사람이 없다
When a Solo Drowns, There's No One to Help
솔로는 항상 커플을 본다! 되었을 때 쓰려고! 不良會社員 커플이
Solos Are Always Watching Us / They Are Jealous

Where's Solo?

"Where's Solo?" is a series of textbookish watercolor images featuring a lonely single hidden amongst merry couples, illustrated in the style of Where's Waldo? series. Originally uploaded by a Korean children's book illustrator on her Cyworld page, the images first became popular through sharing in the network and later surfaced on popular image boards and BBS sites.

CLASS http://www.cYworld.com/somO2do
2004 (2,10

Celebration of Black Day

Black Day is a South Korean informal tradition for single people to get together and eat Jajangmyeon (white noodles with black bean sauce) on April 14th, following the observance of Valentine's Day and White Day on March 14th. In Japan and Korea, most men receive gifts on Valentine's Day and return the favors a month later on White Day. "Black Day" has been since unofficially adopted by Korean singles as a second-chance day and a dating event to dine with other eligibles. In the West, there is an equivalent holiday called Singles Awareness Day, which is celebrated by singles on Valentine's Day.

Search Interest

Google Insights queries for "Solo Reigment" (shown in blue) yields incomplete results with the earliest spike in search interest registered circa November 2008:

External References



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