About

Pepperidge Farm Remembers is an image macro series based on a tagline used in an advertisement for the commercial bakery Pepperidge Farm. The series features a still-shot from a parody of the commercial as seen in the animated television series Family Guy and captions reminiscing about outdated relics and practices from the past decades.

Origin

In the early 1980s, Pepperidge Farm began airing a commercial featuring an elderly man reminiscing about raisin bread that his grandmother used to make with the tagline “Pepperidge Farm remembers” (shown below, left). Online interest in the commercial resurged more than a decade later with a Family Guy parody in Season 5 Episode 3 “Hell Comes to Quahod,” in which an old man blackmails the audience into buying Milano cookies. The episode was originally aired on September 24th, 2006.

On June 4th, 2012, Redditor redherpbluederp submitted a post to the /r/funny^[6] subreddit titled “God dammit, YouTube commentator!”, which included a screenshot of a YouTube comment referencing the Pepperidge Farm commercial (shown below). Within four months, the post received over 12,725 up votes and 190 comments.

Spread

On June 6th, the Tumblr^[2] blog “Pepperidge Farm Remembers” was launched with two image macros referencing Ja Rule and MTV, though it has been most likely abandoned since. On June 27th, 2012, Redditor holuh submitted a post titled “Pepperidge Farm,”^[7] featuring an image macro using the company logo with the caption “Remember a time when Reddit had witty and original content / Pepperidge Farm remembers” (shown below). Within three months, the post received over 6,100 up votes and 145 comments.

On August 8th, Redditor cystalbyb submitted an image macro to the /r/memes^[8] subreddit featuring the caption “Remember when Cartoon Netowork only played cartoons? / Pepperidge Farm remembers” (shown below, left). On October 1st, Redditor Trollsamabinlolin submitted an image macro to the /r/AdviceAnimals^[7]subreddit with the caption “Remember when being polite wasn’t flirting? / Pepperidge Farm remembers” (shown below, right). With 24 hours, the post reached the front page with over 7,400 up votes and 275 comments.

As of October 2012, a Facebook^[4] page for “Pepperidge Farm Remembers” has accrued 90 likes and the “Pepperidge Farm Remembers” Quickmeme^[1] page has accumulated 206 submissions. The image macros have continued to spread on Tumblr^[5] under the tag “#pepperidge farm remembers.”

Notable Examples

Search Interest

External References