Jim's Mowing Logo

Submission 9,107

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About

Jim's Mowing Logo refers to the graphic for Jim's Mowing, a lawn mowing company in Australia. In February of 2019, a photoshop battle using the logo as a template took place on Twitter.

Origin

Jim's Mowing is an Australian lawn care company started by Jim Penman in 1982.^[1] The logo is a sketched version of Penman's face with the words "Jim's Mowing" underneath it (shown below).

On February 5th, 2019, Twitter user @sawngswjerkc,^[2] real name Jake Cleland, posted that he had created a meme generator based on the logo, allowing users to create parodies of the logo (shown below).

Spread

In the ensuing thread, Twitter users posted parodies of the logo created with the generator. Nearly all of the parodies replaced "Mowing" with other text. For example, user @kurtruslfanclub posted an edit that read "Jim's Jims," gaining 24 likes (shown below, left). User @ok_lindsay tweeted "Jim's Franking Credits," gaining 14 retweets and 30 likes (shown below, right). The jokes were covered by Junkee.^[3]