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About

Image May Contain refers to AI-generated captions shown instead of images to users on Facebook, Instagram and other websites during partial outages of these services. Following an outage which affected Instagram and Facebook on July 3rd, 2019, the captions have become a subject of jokes on social networks.

Origin

At approximately 9:49 AM, EST, on July 3rd, 2019, a partial outage of Instagram, Facebook and WhatsApp affected multiple users globally.[1][2][3] On that day, multiple users on Facebook and Instagram reported seeing captions reading as "Image may contain", followed by an AI-generated description of the image (examples shown below, left and right).

m sorry, little ones. #meme #thanos #avengers #engame #infinitywar #177013 Bentleytank reporting in. #bentley #tank #bentleytank #dashcam #russianmemes thappy lobster noises*. #memes #titanic #lobsters #ijba #jojo #mista #memes #memes alright boys what's going ooo- alright JOJOBOWL. #gameofthrones #asoiaf # 2a #jojo #jojoapproach #cleganebowl #meme #got #gotmemes #jojomemes #spoiler identify yourself. #thanosmemes #avengers #endgame #kazookid # 6ix9ine #meme #boyslockerroom #girlslockerroom #meninblack #willsmith #tommyleejones #takeshi #meme #dankmemes
Conversation Starter 10 hrs - Language, Cap - Eat s--- (oc) Image may contain: 5 people, people smiling, meme and text D 753 31 Comments

Spread

During the outage, users on Twitter, Facebook and other websites made jokes about the replaced images and posted humorous examples. For example, on July 3rd Twitter user @backlon tweeted one humorous caption (shown below, left), with the tweet gaining 4 retweets and 160 likes in seven hours.[4] On the same day, user @Oniropolis tweeted about the issue (shown below, right), with the tweet receiving 38 retweets and over 210 likes in three hours.[5]

Various Examples

Eve Fairbanks @evefairbanks A meeting between a father and his daughter at the US-Mexico border: "People playing musical instruments, sky, outdoor." 6:07 PM - 3 Jul 2019

Eve Fairbanks @evefairbanks Facebook's description of a @nytimes photograph of a malnourished man at a displaced-persons camp in Juba, South Sudan: "1 or more people and shoes." II 6:05 PM - 3 Jul 2019

Search Interest

External References

[1] DownDetector – Problems at Instagram

[2] DownDetector – Problems at Facebook

[3] DownDetector – Problems at Whatsapp

[4] Twitter – @backlon's Tweet

[5] Twitter – @Oniropolis' Tweet



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