Google Giggles

About

Google Giggles is an imaginary social media website and short-form video platform from Google that's imagined to be a place where outdated and cringy memes and videos are shared by its outlandishly normie userbase. Google Giggles became a concept on TikTok in early 2023, originally a part of a spam comment that followed the phrasal template "Bro Got Banned From Google Giggles," which was used for low-quality videos on the app that felt like earlier days of the internet (specifically the 2000s). Google Giggles memes were similar to those that made fun of YouTube Shorts users.

Origin

On February 22nd, 2023, TikToker^[1] @kai_brisk posted a video that was designed to feel like old TikTok, using the older TikTok sound "I Really Gotta Hold On"^[2] and a low-quality Android camera with a face distortion filter. The video was also in response to a comment that read, "bro stuck in 2016☠️☠️." In two months, the video gained roughly 5.9 million plays and 804,800 likes (shown below).

On February 22nd, 2023, TikToker^[3] @ivano0_m posted a comment beneath the video reading, "Bro got banned from google giggles," gaining roughly 20,500 likes in two months (shown below). The comment resulted in further usage of the phrase "Google Giggles," additionally spawning variants like Twitch Tickles, Reddit Rumbles and Twitter Teehees, among others.

Spread

Going into late February 2023 and early March, Google Giggles started to spread on TikTok. For instance, an early example was uploaded by TikToker^[4] @ihatemeehhh on February 25th, 2023, who posted a video with the caption, "google giggles video 💀👍," gaining roughly 68,400 plays and 1,700 likes in two months (shown below, left). On March 9th, 2023, the TikTok^[5] gimmick account @googlegigglesoffical uploaded its first video, namedropping Google Giggles in its caption and using the "spinning skull" GIF. The video received roughly 253,600 plays and 7,600 likes in one month (shown below, right).

On March 25th, 2023, the YouTube^[6] channel Google Giggles uploaded a parody promo video called "Meet the new Google Giggles" which advertised a "smart, funny, and powerful short-form video platform by you, for you." The video received roughly 5,600 views in three weeks (shown below).

Going into April 2023, the #googegiggles hashtag on TikTok^[7] had amassed roughly 15.5 million views.

Various Examples

Search Interest

External References