John Schnatter's 50 Pizzas in 30 Days

Overview

John Schnatter's 50 Pizzas in 30 Days is Papa John's founder John Schnatter's New Years resolution challenge. For January 2020, Schnatter announced on Instagram that he would be eating 50 pizzas in 30 days. Due to his widely circulated "day of reckoning" interview, many users on Twitter and Instagram created memes mocking the resolution.

Background

On December 31st, 2019, John Schnatter posted a photo of himself with a stack of pizza boxes to Instagram^[1] captioned, "Happy New Year! ⁣My resolution for 2020 is to beat my record of 40 pizzas in 30 days. ⁣What resolutions do you guys have for 2020?#happynewyear" (shown below). The post gained over 13,700 likes in two days.

Developments

On December 31st, 2019, Twitter user @GenePark reposted Schnatter's Instagram story while saying, "Papa John is going to eat 50 pizzas in 30 days and wishes you a 'heppy' New Years" (shown below). The pos garnered over 38,800 likes and 5,600 retweets in two days.

That same day, Twitter user @SociableBarely^[2] calculated that John Schnatter would gained about 27 pound in 30 days from performing this challenge (shown below, left). Twitter users continued to comment on the resolution and mock his decision. On January 1st, 2020, Twitter user @igotshingles^[3] posted a screenshot from his recent Schantter's recent interview with the caption, "papa john on pizza number 46 of the month trying to maintain a grip on reality" (shown below, right).

Various Examples

Search Interest

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External References